Shopify Sales by Collections Report

Find out which collections drive your Shopify store’s profits. Create custom Sales by Collections Reports for clear insights and smarter strategies.
Shopify Sales by Collections Report

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Running a Shopify store means juggling dozens of decisions, from which products to promote to how much inventory to keep on hand. One of the smartest ways to guide those decisions is by understanding how your collections perform. Collections group products under themes like “Home Décor,” “Summer Fashion,” or special promotions and knowing which ones drive the most revenue can make or break your profits.

That’s where the Shopify Sales by Collections Report comes in. This report goes beyond product-level sales, helping merchants unlock patterns, allocate marketing spend wisely, and keep inventory aligned with real customer demand.

Why Sales by Collections Matter

Imagine managing a Shopify store with collections like “Home,” “Fashion,” and dozens more. You’re eager to see whether seasonal collections are outperforming last year’s, how much revenue “Home” versus “Fashion” brought in this month, or whether your Smart Collections, driven by product tags, are truly delivering. But Shopify’s standard reports leave you in the dark collections get crammed into single rows, inventory insights are missing, and critical details like when a collection was created or how transaction fees impact profits aren’t available.

This gap forces many merchants to rely on guesswork rather than data-driven decisions. That’s why the Sales by Collections Report is such a game-changer. Instead of scattered data, you get clarity on which collections deserve attention, marketing investment, or inventory adjustments.

Challenges with Default Shopify Reports

Shopify’s native reports have several limitations that frustrate merchants:

  • No way to adjust column widths without exporting to a CSV and editing manually

  • Collections listed in a single cell rather than a clean, itemized list

  • Limited flexibility for choosing custom timeframes (like tracking performance from April 10, 2024, to today)

  • Missing fields such as transaction fees broken down by gateway

  • No visibility into inventory levels for each collection

  • No data about when collections were created

  • Difficulty calculating average order values that include items from multiple collections

These gaps leave store owners and agencies without the precision needed to make confident decisions.

How the Sales by Collections Report Helps

With advanced tools like Report Pundit, merchants can overcome these obstacles. A Sales by Collections Report offers a complete picture of collection-level performance, providing merchants with the flexibility and granularity they need.

Here’s what you can achieve:

  • Track sales performance across collections for custom timeframes

  • Compare how collections like “Home” vs. “Fashion” perform month to month

  • Export data seamlessly into Excel for deeper analysis

  • Include custom fields such as transaction fees for specific payment gateways

  • Monitor inventory tied to specific collections

  • See when collections were created for tracking new vs. established categories

  • Evaluate average order values across multiple collections

Instead of juggling multiple reports, merchants gain a single source of truth that saves time and boosts confidence in every decision.

Key Data Fields in a Sales by Collections Report

A comprehensive Sales by Collections Report often includes:

  • Custom Collections/Smart Collections: Names of collections as defined in your Shopify store

  • Quantity Sold: Total number of items sold in each collection

  • Total Sales: Revenue before discounts and returns

  • Net Sales: Revenue after accounting for discounts and returns

  • Collection URL: Direct link to the collection page

  • Smart or Manual: Indicates whether a collection is dynamically managed or manually curated

  • Tags for Smart Collections: Rules used to create Smart Collections

  • Products in Collection: Lists all items within a collection

  • Transaction Fees by Gateway: Breaks down fees across payment methods like Shopify Payments or PayPal

  • Collection Created At Date: Shows when a collection was first created

With this level of insight, you can confidently answer questions like:

“How many sales came from ‘Home’ versus ‘Fashion’ last month?”

Or analyze:

“Collections broken down by size from April 10, 2024, till today.”

How It Works

Instead of relying solely on Shopify’s built-in reports, custom reporting tools group your data by collection, let you choose any timeframe for analysis, and filter your view to focus on specific collections. Whether you want to understand revenue trends, inventory fluctuations, or transaction fees, custom reports make it easy to export clean, actionable data for further analysis.

Case Study

Consider one merchant’s experience:

“A Shopify merchant wanted to generate a sales report for specific collections, especially because some collections were accessible only to certain customers based on tags. They needed the ability to filter sales data by collection and export results for further analysis in Excel. Report Pundit solved the challenge by creating a custom report that included all 13 collections and ensured the merchant could filter and export the data as needed. After refining the report based on the merchant’s feedback, the final solution worked perfectly for their requirements.”

Highlights:

  • Built a custom report showing sales by collection

  • Enabled filtering on specific collections

  • Included all 13 collections for flexible analysis

  • Supported seamless export to Excel

This case underscores how custom collection reports can turn scattered data into strategic business decisions.

For deeper insights into collection performance and management, check out our Shopify Collections Report guide.

Frequently Asked Questions (FAQs)

1. Can I track Smart vs. Manual Collections separately?
Yes. Custom reports let you distinguish Smart Collections from Manual ones for precise analysis.

2. Can I include transaction fees for specific payment gateways in my report?
Absolutely. Tools like Report Pundit allow you to include transaction fees for Shopify Payments, PayPal, and more.

3. Can I view when a collection was created?
Definitely. The “Collection Created At Date” field reveals when each collection started, helping you assess new versus long-standing collections.

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