See Google Ads spend and conversions next to your Shopify data in one exportable report.
The Google Ads integration connects your Google Ads account to Report Pundit so ad spend and conversion data sit alongside your Shopify reporting instead of in a separate tab. Shopify's native marketing reports credit sales to campaigns, but they don't reliably surface what each Google Ads campaign actually cost, so measuring return means jumping between Shopify and the Google Ads UI. This integration pulls that spend and conversion data in, so you can compare cost against results and judge ROI in one view. It suits marketing teams reviewing campaign performance and finance teams checking whether ad budget is earning its keep. Report Pundit currently offers two Google Ads reports: one comparing spend against resulting conversions, and one focused on updated conversion data. Both are exportable and schedulable on a recurring basis.
What you can do with this integration
- Compare Google Ads spend against resulting conversions in one report
- Track updated Google Ads conversion data without opening the Ads UI
- Measure ROI with spend and results side by side
- Spot stronger and weaker performing campaigns faster
- Export or schedule clean campaign reports for marketing review